Meat Mitch steer season is a special blend of spices that have been married together to bring out the best in your beef. Steer season rub adorned our 1st place world championship-winning beef at the coveted Memphis in May World BBQ championships. Steer into my eyes. For all you clod-hoppers out there, this is your money-maker when it's time to sprinkle up your skirt and shake your rump! But steer clear of the cattle call, 'cause there's only one steer season! Non-GMO.